Have you ever wondered why your makeup cracks even if you meticulously apply it? It can be frustrating to spend time perfecting your look, only to have it ruined by unsightly cracks. However, there are reasons behind this phenomenon, and understanding them can help you prevent your makeup from cracking in the future.

One of the main reasons why makeup cracks is due to the lack of moisture in the skin. When the skin is dry, the makeup tends to settle into fine lines and wrinkles, emphasizing them and causing the product to crack. Additionally, using the wrong type of foundation or powder for your skin type can contribute to cracking. For example, if you have oily skin and use a highly matte foundation, it can dry out your skin and lead to cracked makeup. To prevent cracking, it’s important to properly moisturize your skin and choose products that are suitable for your skin type.

why does my makeup crack

Common Reasons Your Makeup Cracks

Have you ever experienced your makeup cracking and ruining your flawless look? It can be frustrating, especially when you’ve spent time and effort applying your makeup. There are several reasons why your makeup may crack, and understanding these reasons can help you prevent it from happening in the future. Here, we’ll explore the various factors that can cause your makeup to crack and offer some solutions to keep your makeup looking fresh all day long.

1. Dry Skin

Dry skin is one of the common culprits behind makeup cracking. When your skin lacks moisture, it can cause your foundation and other face products to settle into fine lines and crevices, resulting in a cracked appearance. To combat this issue, make sure to keep your skin hydrated by using a moisturizer before applying makeup. Additionally, exfoliating regularly can help remove any dry, flaky skin, providing a smooth canvas for your makeup application.

2. Excessive Oil Production

On the other end of the spectrum, excessive oil production can also lead to makeup cracking. When your skin produces too much oil, it can cause your foundation to break down and separate, resulting in a patchy and cracked appearance. To control oiliness, use oil-free or mattifying primers and foundations, and set your makeup with a matte powder. Blotting papers can also help absorb excess oil throughout the day.

3. Improperly Prepped Skin

Properly prepping your skin before makeup application is crucial to ensure a smooth and long-lasting finish. Failing to cleanse your skin and remove any dirt, oil, or old makeup can interfere with the adherence of your new makeup, causing it to crack. Make sure to cleanse, tone, and moisturize your skin before applying any makeup. This will create a clean canvas and allow your products to blend seamlessly.

4. Using the Wrong Products

The type of products you use can greatly affect how well your makeup holds up throughout the day. Using heavy or incompatible products on your skin can cause your makeup to crack and appear cakey. Opt for lightweight, non-comedogenic formulas that are suited for your skin type. Avoid using silicone-based products with water-based formulas, as they can create a mismatch and lead to cracking.

5. Applying Too Much Product

Applying too much product can overwhelm your skin and make it more prone to cracking. Layering multiple thick coats of foundation, concealer, and powder can create a heavy and unnatural look, causing your makeup to crack as it settles. Instead, apply thin, even layers of each product and build coverage gradually. This will create a more natural and long-lasting finish.

6. Environmental Factors

Environmental factors can also contribute to makeup cracking. Extreme temperatures, humidity, and dry air can all affect the longevity and appearance of your makeup. In hot and humid weather, your makeup may melt and slide off your face, while in cold and dry conditions, it can dry out and crack. To combat these issues, use a setting spray to lock your makeup in place and consider using a hydrating mist to keep your skin moisturized.

7. Not Setting Your Makeup

Setting your makeup is essential to prevent it from cracking and fading throughout the day. After applying your foundation and other face products, use a setting powder or spray to ensure everything stays in place. This will create a protective barrier and help your makeup last longer without cracking or smudging.

8. Not Using a Primer

A primer acts as a base for your makeup, providing a smooth surface for better adherence and longevity. Skipping primer can make your makeup more prone to cracking, as it has nothing to grip onto. Apply a thin layer of primer before your foundation to fill in pores, blur imperfections, and create an even canvas. This will help your makeup glide on smoothly and stay in place.

9. Using Expired Products

Using expired makeup products can lead to a variety of issues, including cracking. Over time, makeup can break down and become less effective, causing it to crack and separate on the skin. Make sure to check the expiration dates on your products and replace them as needed. Additionally, practice good hygiene by regularly washing your makeup brushes and sponges to prevent the buildup of bacteria that can affect your makeup’s performance.

10. Touching Your Face Throughout the Day

Constantly touching your face throughout the day can disrupt the integrity of your makeup and cause it to crack. The oils and dirt on your hands can transfer to your face, affecting the appearance and longevity of your makeup. Try to avoid touching your face as much as possible, and if you need to fix or adjust your makeup, use a clean brush or sponge. This will minimize the risk of introducing bacteria and causing your makeup to crack.


If you’ve ever wondered why your makeup cracks, these are some common reasons to consider. Dry skin, excessive oil production, improper preparation, using the wrong products, applying too much product, environmental factors, not setting your makeup, skipping primer, using expired products, and touching your face throughout the day can all contribute to makeup cracking. By understanding and addressing these issues, you can achieve a flawless and long-lasting makeup look. Remember to take care of your skin, prepare it properly, use compatible products, and set your makeup to prevent cracking and ensure a beautiful finish.

Key Takeaways: Why Does My Makeup Crack?

  • Applying makeup on dry skin can cause it to crack.
  • Using expired or low-quality products can lead to makeup cracking.
  • Not properly preparing the skin before applying makeup can cause cracks.
  • Applying too much product or layering products incorrectly can make makeup crack.
  • Environmental factors, such as humidity and temperature, can also contribute to makeup cracking.

Frequently Asked Questions

Here are some common questions about why makeup cracks, along with their answers:

1. How can I prevent my makeup from cracking?

To prevent your makeup from cracking, it’s important to have a good skincare routine before applying makeup. Start by cleansing and moisturizing your face to create a smooth canvas. Use a hydrating primer to create a barrier between your skin and makeup. Also, make sure to avoid over-powdering, as this can dry out your skin and cause it to crack. Finally, consider using long-wearing and waterproof makeup products that are less likely to crack.

Additionally, it’s important to avoid touching your face throughout the day, as this can disrupt the makeup and cause it to crack. Setting your makeup with a setting spray can also help to lock it in place and prevent cracking. Lastly, make sure to store your makeup products in a cool and dry place to preserve their formula and prevent them from drying out.

2. Can weather conditions cause my makeup to crack?

Yes, weather conditions can affect the longevity and appearance of your makeup, leading to cracking. Extreme heat or cold can cause the skin to become dry, which can in turn cause makeup to crack. In hot and humid weather, sweating can also make the makeup slip, slide, and crack. On the other hand, in cold and dry weather, the lack of moisture in the air can dry out the skin and makeup, causing it to crack.

To prevent weather-related cracking, make sure to adjust your skincare and makeup routine accordingly. In hot weather, use lightweight and long-wearing products that are more resistant to humidity. In cold weather, opt for moisturizing and hydrating products to keep the skin and makeup from drying out. Always remember to protect your skin with SPF, regardless of the weather, as sun damage can also cause makeup to crack.

3. Can using the wrong products cause makeup to crack?

Using the wrong products for your skin type or applying makeup incorrectly can contribute to makeup cracking. For example, using a heavy, oil-based foundation on oily skin can lead to excess oil production and makeup slipping and cracking. Similarly, applying too much powder or using products that are not compatible with each other can cause the makeup to become cakey and crack.

To avoid this, choose makeup products that are suitable for your skin type. If you have oily skin, opt for oil-free or matte foundations, and avoid heavy creams. Use a light hand when applying products and blend them well to create a seamless finish. It’s also important to remove your makeup properly at the end of the day to allow your skin to breathe and recover.

4. Can dry skin cause makeup to crack?

Yes, dry skin is more prone to makeup cracking. When the skin lacks moisture, it can become dehydrated and flaky, causing makeup to settle into fine lines and crack. Dry skin can also make it more difficult for makeup to adhere to the skin, leading to a less smooth and even application.

To combat this, it’s important to keep the skin well-hydrated. Drink plenty of water to hydrate from within, and use a good moisturizer to keep the skin moisturized externally. Consider using hydrating or dewy foundations and concealers, as these formulas can help to give the skin a hydrated and healthy appearance. Exfoliating the skin regularly can also help to remove any dry and flaky patches, allowing for a smoother application of makeup.

5. How can I touch up my makeup to prevent cracking throughout the day?

If you notice your makeup starting to crack throughout the day, there are a few touch-up techniques you can try. First, blot away any excess oil or sweat with oil-absorbing sheets or a clean tissue. Then, lightly dust a translucent powder over the areas that need touching up. This will help to mattify the skin and set the makeup, reducing the likelihood of further cracking.

If your makeup has already cracked, gently remove the cracked areas with a makeup wipe or cotton swab and reapply the products in those areas. It’s important not to repeatedly layer makeup on top of cracked areas, as this can make the cracking more noticeable. To further prevent cracking, use a setting spray to lock everything in place and keep your makeup looking fresh throughout the day.

Do This to STOP Makeup Creasing or Separation

In conclusion, cracked makeup can occur due to various reasons.

Improper skincare routine, dry skin, using expired products, and applying too many layers of makeup are some common causes.

To prevent makeup from cracking, cleanse and moisturize your skin well, keep your makeup products within their shelf life, and apply makeup in thin layers.

Remember to also use primer and setting spray to make your makeup last longer and stay in place.

By following these tips, you can help ensure that your makeup stays flawless throughout the day!


  • Maria J. Morrison

    Maria is a professional Beautician and his hobby is beauty & Personal care. she has been for the last 5 years and he loves makeup while on outings as well. Based on his experience with the different types of makeup. She is sharing his opinion about various makeup so that a beginner can get started the right way. Find him onTwitter here. Happy reading.